Creating a Successful Branded Environment

“A Branded Environment is a uniquely customized space for exhibiting at face-to-face marketing events like trade shows.” 

A truly successful branded environment is created by incorporating a theme throughout the entire experience. The trade show experts of E&E Exhibit Solutions can help you develop a fully immersive branded environment.

Partner with Professionals
A key element of branded environment success is choosing the best design partner. At E&E, we work closely with our clients to help them develop the most effective branded environment for their needs. We start with:

  • Engineered drawings
  • Color renderings
  • Finished exhibit booth structure
  • Using your existing marketing content and images, we’ll create custom trade show graphic design and large-format graphics to enhance your booth
  • Your input is critically important at every stage to ensure custom displays that meet your needs

Branded Environments Reflect Your Company
Your trade show branded environment is far more than just the four walls of your booth. A branded environment is an experience in which your prospects are immersed. Surround your prospects with the quality, culture and professionalism of your company. 
Offer hands-on opportunities for prospects to touch and try your products. Use  LED Display walls showing your company videos or a  seamless graphic wall to create an environment that takes prospects out of the trade show convention hall and into the uniqueness that is your company. 
A branded environment offers the opportunity to truly connect with prospects and have meaningful conversations. An effective branded environment will enable your company to convey YOUR company message most effectively.  

Successful Brand Environments Lead to Brand Advocates

Word-of-mouth advertising is one of the most successful ways of marketing your company and the products/services you offer. By creating an effective brand experience, you have the added benefit of creating brand advocates of the prospects that visit your trade show booth.
“83% of Americans say that word of mouth recommendations from friends or family members make them more likely to purchase that product or service.” ( Talk Triggers – Chatter Matters )

The more effective the experience, the more likely prospects will be to share your company name with their colleagues, friends and peers through social media and one-on-one conversation. 

Call us before you start. 
Before you start planning for your next trade show, give us a call. Let’s talk about your goals for the event and the prospective sales opportunities. We’ll explore different types of branded environments and recommend the best solutions for your business. 
480-966-9873 | 800-709-6935
Check out our past newsletters for ideas on trade show accessories , training your sales staff, follow up and more.